The reason I write this blog is simple- sales is a dying art. A profession that was once full of proud, career-minded go-getters is now plagued with bad reputations, poor quality training, and a staunch resistance to innovation. People dread talking to a salesperson- and I don’t blame them. Over the years we’ve become less David Ogilvy/Zig Ziglar and more Glengarry Glen Ross. It sucks. We can do better- everyone else is.
So- if you want to learn to sell without becoming soaked in sleaze, welcome. I write weekly on topics ranging from developing a selling style to negotiation strategies to marketing. Want to hear about something? Tweet me your ideas @chrisrussmccall.
Thanks for reading!